I love the word luddite, Alex uses it all the time. And the other day, I was so happy to be labeled one by a social media wizard. Am I the only person stressed and a bit overwhelmed by the amount of bullshit on the internet? Is it really the norm for a “successful” online brand to regularly post four times per day to Facebook, a half a dozen times per day to Twitter, one photo per day on Instagram, plus two blog posts per week? Is me in a handstand outside the post office (with six #hashtags) really a marketing ploy? This is seriously depressing. Who wants to sift through that much crap?
If, in order to be “successful,” my life as a yoga teacher becomes about spending hours taking selfies and finding #yogaquotes, then I might just get a desk job. Or seriously consider inhabiting a jungle cave and abandoning this Pavones Yoga Center endeavor. Because for every bullshit post on Twitter, I don’t get to do the things I truly love to do: my two hour morning sadhana, the self-reflective hours in nature, surf sessions, the exploratory research on yoga for scoliosis, the updates to PYC program content, the yin/restorative/meditation combo in the evening. These things actually make me a better yoga teacher. I’m failing to understand how a selfie does that.
Maybe one day someone who loves to do everything digital will arrive like an techie-angel on my doorstep, and then #PYC will blow up. Until that day, please don’t expect a lot from @pavonesyogacenter in the social media world. It just isn’t our thing.
By all means, friend us on Facebook, follow us on Instagram, etc etc. If you love us, and you know how to do these digital-age-magical-things, by all means, get in touch, share your PYC graduation photos and inspiring yoga content and quotes with us – we need you! But please, don’t explain to me what the fuss is all about — I’m down here in the jungle, mostly offline, and actively pursuing my status as top social-media-luddite of 2015 and beyond.